The Société Marocaine d'Ingénierie Touristique has set up an incubation program for innovative Very Small, Small and Medium-sized Enterprises (VSMEs) in the tourism sector. The aim of this initiative is to encourage the emergence of innovative projects in promising niches for tourism in Morocco, namely authentic Moroccan gastronomy, gamification of leisure activities and digitalization of hotel activities and services. A total of 360 projects will be supported: 200 in gastronomy, 100 in leisure gamification, and 60 for the digitalization of tourism services and activities.

Successful projects receive financial support in the form of an investment bonus of up to DH400,000, in addition to incubation and support right up to start-up.

Through the calls for tender launched earlier, SMIT is reaffirming its commitment to a new strategy for developing the tourism offer, aimed at meeting the expectations of both national and international travelers.

At present, the projects selected by the various committees are in the process of being submitted to the financing committee, after having benefited from specific incubation modules, with a view to receiving financial support and marketing assistance during the operational phase of their projects.